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1 April 2010, 11:04:00

Acquiring ERP Contacts Targeting Major Software Accounts Leads and Decision Makers from SAP, JD E, Oracle, PeopleSoft, Siebel.

When you are building a marketing list of large companies, esp an ERP targeted marketing database, be ready to put in extra effort. It takes immense patience and skill to gather the contact information of those ‘hard to reach’ software accounts leads and decision makers.

Some major Enterprise Resource Planning (ERP) tycoons are SAP, JD Edwards, Oracle, PeopleSoft, Siebel, Microsoft, IBM Etc. These are market leaders and have hundreds of employees working for them. Hence, by having the contact information of just one or two top management guys will not really

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31 March 2010, 03:03:54

Is the Internet a Major Factor? Identity Theft

Identity theft – also known as ID theft, identity fraud and ID fraud – describes a type of fraud where a criminal adopts someone else’s identity in order to profit illegally. It is one of the fastest growing forms of fraud in many developed countries.

In the UK identity theft is increasing at the rate of 500

ach year and, according to Which Magazine, 25 f the population has either suffered from identity theft or knows someone who has.

In the USA, a report issued by the Better Business Bureau revealed

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